This label was a recreation of an older version that had problems with hierarchy and design language. To give an old favorite a fresh lease on life, it was absolutely necessary to create a label with more personality.

This new label jumps off the shelf thanks to the incorporation of news clippings as well as the selection of a suitable time-period illustrations and design. The use of a genuine line work in the typeface, in conjunction with the use of a halftone-dot printing mode on top of the initial design, really helps to bring everything together. Your eyes wonder across the label with items to look at rather than more words to read thanks to the subtle images of individuals around the edges. You can have a wonderful glass of wine and share all of your favorite stories, whether they are true or not, at Baileys Run Vineyard today!

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